Now, Apple has unveiled a pair of advertisements shot in the country.
In Frankie’s Holiday, a Frankenstein-like creature (played by Everybody Loves Raymond star Brad Garrett) is given a taste of the Christmas spirit when he comes to a town square to sing Perry Como’s Home for the Holidays with his iPhone.
The square is in none other than the picturesque town of Žatec, about 80 kilometers east of Prague.
In the two weeks that it has been released, Frankie’s Holiday has garnered over 7 million views on YouTube: