The focus of the exhibition is the students´ final project, which is the main module of the BA third year. The projects are chosen according to the students´ personal areas of interest and specialization. Students independently select their project themes, and write their own briefs, before developing their designs, formats, and materials based on their target audience. This results in a wide range of creative projects and products, such as books, advertising campaigns, branding and corporate identities, on-line shops, fanzines and magazines.