Digital Marketing Specialist

Radio Free Europe/Radio Liberty
Full-time  •   Prague
Seniority: Mid level  •  Education: Bachelor

Our mission is to promote democratic values by providing accurate, uncensored news and open debate in countries where free press is threatened, and disinformation is pervasive. Radio Free Europe/Radio Liberty (RFE/RL) reports the facts, undaunted by pressure.

Join Our Team at RFE/RL as a Digital Marketer!

Are you a digital marketing expert passionate about data-driven strategies and innovative campaigns? Do you have experience setting up, managing, and analyzing campaigns on Meta platforms, Google Ads, LinkedIn Ads, and TikTok Ads? Are you skilled in data analysis?

Radio Free Europe/Radio Liberty is on the lookout for a highly skilled Digital Marketer to enhance our digital footprint and execute strategic initiatives across diverse online platforms. This role offers the opportunity to make a significant impact by connecting audiences in regions where free press is limited with vital news and information. Only applicants with relevant experience and skills need apply.

What You'll Do:

  • Strategize and Execute: Develop and execute digital marketing campaigns that align with the overall marketing strategy of the organization to maximize brand awareness, engagement, and visibility.

  • Set Up Campaigns: Set up and manage advertising campaigns across Meta platforms, Google Ads, LinkedIn Ads, TikTok Ads, and other channels, tailoring strategies to platform strengths and audience preferences.

  • Analyze and Optimize: Dive deep into analytics to monitor and evaluate campaign performance. Use data-driven insights to refine and optimize our marketing efforts across various channels.

  • Trend Analysis: Understand and analyze local trends and content to ensure our campaigns are relevant and engaging for our target audiences.

  • Budget Management: Monitor spending and manage campaign budgets to ensure cost-effectiveness and maximum ROI.

  • Collaborate on Creative: Work closely with designers to create compelling marketing materials tailored to different campaign objectives.

  • Lead Campaigns: From conception to execution, lead dynamic advertising and promotional campaigns that resonate with our diverse audiences.

  • Innovate and Report: Bring innovative solutions to the table and prepare detailed reports to shape future strategies.

 

Whom We Need:

  • Expert digital marketer (2+ years): With deep knowledge of setting up, managing, and analyzing campaigns on Meta platforms, Google Ads, LinkedIn Ads, TikTok Ads, and more.

  • Analytical mindset: Strong ability to analyze data, monitor campaign performance, and make data-driven decisions to optimize results.

  • Trend-savvy: Keen understanding of local trends and content, and how they impact marketing strategies.

  • Team player: Always eager to learn and share knowledge with the rest of the team.

  • Strong communicator: With a knack for creative problem-solving.

  • Adept at managing complex campaigns: In a fast-paced environment.

 

Why Join RFE/RL?

  • Impactful work: Contribute to a mission that matters on a global scale.

  • Diverse markets: Opportunity to work in very diverse markets with diverse challenges and objectives.

  • Competitive salary and comprehensive benefits:*

  • Collaborative environment: Work with a professional team in a collaborative environment that fosters growth and learning.

Ready to make a difference? Apply Now!

Send us your CV and a cover letter in English detailing your interest and fit for this role; kindly specify your salary expectations (gross, CZK). This is a local recruitment open to applicants with the legal right to work in the Czech Republic. 

Radio Free Europe/Radio Liberty: Informing the world, empowering people.

To learn more about us, please refer to our web pages: https://pressroom.rferl.org/about-rfe-rl/

RFE/RL is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

*Benefits include: Multisport card, 13 sick days, 5 weeks’ vacation, public transport contribution, supplementary pension insurance, life insurance, in-house language courses, professional training, meal allowance).

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Job position benefits

Sick days Contributions to sport, culture or past time activities Caffeteria Courses and training Extra holidays Meal vouchers or meal contributions Retirement or life insurance contributions Superior medical care

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