The “TESCO Run for Life” is a non-competitive charitable project that is based on TESCO´s very successful “Run for Life” racing series in the UK. The Czech “Run for Life” has been developed by PIM and TESCO together, in cooperation with Krtek, the Children‘s Oncology Foundation, the TESCO shopping centres and “Česká Onkologická společnost” (the Czech Oncology association), and the Prague race is the last in a series that have already taken place in Plsen, Brno, Ostrava and Pardubice.